I can still remember the first time I saw the poster for Maniac. The killers legs and crotch, his hand holding a severed head, his other holding a knife with the tagline of ‘I WARNED YOU NOT TO GO OUT TONIGHT’ in the deranged scrawl of a psychopath. What was not to like for a horror/exploitation film fan?
I actually first saw the poster in a film magazine in the mid 80’s. Maniac was actually banned when it was submitted for cinema release in 1981. It was also banned when submitted for video release in 1998. It was then cut by 58 seconds when it was resubmitted for video release in 2002. And all of this brouhaha was only what happened in the UK.
In the US it wasn’t just the film that sparked protests, pickets and disapproving TV programme segments but also the poster as even that was seen as being so massively offensive! Now that’s style! More can be seen about the moral panic regarding the film here.
Some theaters would only carry censored posters outside their cinemas.
In fact, the L.A. Times wouldn’t even carry any advertising for the film. The film’s marketing department used that fact as the basis for another poster! ‘See the film The L.A. Times won’t carry ads for!’ All publicity is great publicity especially for an exploitation film. As if there could have been a higher kind of recommendation.
I finally got to see the uncut film many years after first seeing the classic poster. Was the film as good as the poster? No. It was even better. Maniac is the grimier cousin of Taxi Driver and is not a million miles away from a film like The New York Ripper. Noo Yawk is especially fun on film when it’s crime-ridden and more like Gotham than Disneyland.