This week’s Poster of the Week is one that is framed and adorns one of the walls in my flat! It’s artist Brian Bysouth’s extraordinary poster for the 1976 ‘body switch’ comedy Freaky Friday.
The attention to detail is amazing with several scenes and characters from the film being depicted and drawn so well!
I’m so glad that a film that is now seen as a family viewing classic that effortlessly captured the goofy 70’s zeitgeist of it’s time should have a poster drawn with such love and imagination by an artist such as Bysouth. I’ve said it before and I’ll say it again, if I saw this artwork outside a cinema back then and didn’t know anything about the film, I’d instantly venture inside to investigate further which is one of the effects of great film artwork.
To see portions of the poster in more detail please head on over to the excellent Film On Paper website.
It’s almost as if a great film inspires other great artwork for it’s advertising. Check out the German and American posters for the same film.

